Lotame
Company details
Company type
What is the website of Lotame ?
When was Lotame founded?
2006
How many employees does Lotame have?
51 - 200
What is the annual revenue of Lotame ?
$25.0M - $50.0M
In which country is Lotame most used?
United States
LinkedIn Page
Not available
Pricing page
What is Lotame?
Harness the power of data to build lasting relationships with your customers. Lotame's innovative solutions help you reach the right customers across all screens. With our identity platform, you can onboard, enrich, and address your audiences, while our flexible data solutions drive performance across all channels. With Lotame, you can future proof connectivity and drive performance.
Why choose Lotame?
There are many reasons to choose Lotame as your data management platform (DMP). Lotame has over a decade of experience in the industry, and is trusted by some of the biggest names in the business. Lotame is also constantly innovating and expanding its capabilities, so you can be sure that you're always getting the latest and greatest features with Lotame. Additionally, Lotame is known for its excellent customer service, so you can always count on getting the support you need.
Pro's & cons
Trusted and experienced: Lotame has over a decade of experience in the industry and is trusted by some of the biggest names in business.
Constantly innovating capabilities: You can be sure that you're always getting the latest and greatest features with Lotame's constant innovation efforts.
Excellent customer service: Count on getting timely support when needed, thanks to Lotame's excellent customer service team.
Data security & privacy compliance :Lotame ensures data security through their stringent privacy policies, making it one of the most secure DMPs available today.
Flexible pricing options :Lotames offers flexible pricing plans to accommodate different budgets while still providing great value for money
Expensive: Lotame's services can be quite expensive, especially for smaller businesses and companies that may not have the budget to invest in these types of platforms.
Complex Setup Process: Setting up a DMP with Lotame can be complicated and time consuming, as it involves integrating different APIs into your system and managing multiple layers of data collection and storage processes.
Limited Customization Options: While Lotame provides some customization options such as customizable landing pages or custom reporting dashboards, the options are limited when compared to other popular DMPs on the market today which offer more advanced features like AI powered insights or detailed targeting capabilities.
Risk of Data Breaches: Like any platform that deals with personal data, there is always a risk of potential data breaches due to malicious actors or unintentional mistakes by employees who don't understand how important security measures are for protecting user information from being compromised.
Slower Performance than Other Platforms: Some users have reported slower performance speeds compared to other platforms, which could make certain tasks take longer than expected .
Lotame features
API
Advertising Management
Audience Targeting
Behavior Tracking
Behavioral Analytics
Campaign Management
Campaign Segmentation
Competitive Analysis
Frequently asked questions
What does Lotame do?
Lotame is a data management platform that helps brands reach their customers more effectively.
What are the benefits of using Lotame?
The benefits of using Lotame include the ability to segment your audience more effectively, reach more customers, and future-proof your connectivity.
How does Lotame help you reach your customers?
Lotame's identity platform helps you reach your customers by allowing you to collect and manage data more effectively.
What can you do with Lotame's identity platform?
With Lotame's identity platform, you can segment your audience more effectively, reach more customers, and future-proof your connectivity.
How does Lotame help you future proof connectivity?
Lotame's identity platform helps you future proof connectivity by allowing you to collect and manage data more effectively.